Love Baker’s Bourbon as much as I do? Jump on this cool promo Thursday

Now that I’m doing bourbon tours for Mint Julep Experiences (shameless plug), I often get asked what my favorite bourbon is. As any bourbon aficionado might tell you, our top 5 fluctuates throughout a year, and it’s not exactly the PC thing to do to single out one single brand or distillery.

So I simply say either: “The one in my hand” or “The one you’re going to buy me later.”

But I will admit I’ve always had a soft spot for Baker’s Bourbon, part of the Jim Beam Distillery‘s Small Batch Bourbon Collection that Booker Noe released in 1992. Baker’s sister brands include Booker’s, Basil Hayden’s and Knob Creek.

Baker’s is released in that sweet spot of 7 years old and at 107 proof — similar to a yummy brand released over at Buffalo Trace Distillery (Weller Antique, anyone?).

But Baker’s is a rye-grained bourbon, as opposed to a wheated bourbon like Weller. This means Baker’s will be spicy, nutty, oaky and a soft, sweet molasses that’ll permeate the finish.

Sara with Baker Beam
Hey, Baker! Let me in that rick house!

I was fortunate to meet Baker Beam last year when I did a story for The Bourbon Review on the man, the myth and the bourbon legend. He was as humble as pie and as sweet as sassy as you’d imagine him to be.

He put in nearly 40 years at the distillery, working tirelessly behind the scenes and right alongside his brother David Beam and cousin Booker Noe.

Anyway, let’s get to the funny photo above. If you’re a Baker’s fan like me, on Thursday you can get a chance to get a similar photo and also perhaps win a one-on-one tasting experience with Freddie Noe, the 8th generation Beam family distiller.

As part of a holiday promo, the Baker’s team is calling it the Single Barrel Journey Experience. Beginning Thursday, Nov. 19, you go to the Baker’s Bourbon website and enter the Barrel ID number from the neck tag on your bottle of Baker’s. (If you don’t have a bottle, I suggest you go out today and grab one!)

It’ll tell you the story of exactly where your bottle aged in the rick house and share a few more tasting notes of exactly what you can expect out of your particular single barrel bourbon.

After that, you’ll get to enter the contest with your name and email, and hopefully you’ll be one of the lucky ones to get an awesome photo like I did — or even better, the tasting experience with Freddie!

I would do it first thing in the morning if I were you, because the press release notes it’s for “consumers that act fast.”

Baker's package
Christmas came early.

So go get your Baker’s (around $60), or if you already have one of the newish single-barrel bottles, just make sure the Barrel ID number on the neck tag is handy.

Baker’s makes excellent Old Fashioneds as well, so if you’re worried about spending that much money on a bourbon you haven’t tried, trust me — you’ll love it on a boat, with a goat, in the rain, or on a train.

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